Our Bag Charms were created to do more than accessorize your swim bag.

They were created to start conversations.

To spark awareness.

To quietly remind every swimmer poolside to pause, take a breath, and make safe choices.

Designed in partnership with Freshwater Curated Goods, charms feature our beloved Seth, a symbol of water safety education and prevention.

Stylish enough for everyday use. Purposeful enough to carry a life-saving message.